Bottomline Blog
Alphabet Wins Big with CIRA Campaign
Our partner, Alphabet, was awarded Platinum for Marketing Effectiveness by the Summit International Awards, which recognizes outstanding marketing and advertising. See how they won…
Optimize for Local with Google My Business
“Near me” searches are on the rise and if you can't compete, you'll soon be forgotten. Here's our advice on why you should optimize for local with Google My Business.
3 Big Reasons You Should Engage in Brand Bidding
Already in the top spot? You should still bid on your own brand terms. Here’s why…
Klipfolio Does It Again!
Our client, Klipfolio, makes the annual ranking of Canada's fastest growing company for the second year in a row.
5 Ways to Improve Your Mobile Conversion Rate
Have your mobile conversion rates increased with the size of your mobile phone? Read this blog post for 5 ways you can improve your mobile conversion rate...
What’s the Deal With Ad Frequency?
How many times people see your online ads impacts your ad’s success. Learn about the ideal frequency and the importance of frequency capping.
3 Reasons PPC and SEO Work Better Together
It’s more than just their shared goal of driving website visits. By marrying your PPC and SEO strategies you can increase the success of both.
Tornado strikes Ottawa and Gatineau
We’re all safe but the damage is extensive. Learn how you can help through various charities.
What’s New for Marketers with Google in 2018?
Google rolls out new machine-learning initiatives for its products at Marketing Live 2018. Find out what’s new.
