Marc Rand

A new SEO Dashboard

How is your website affected when Google makes an algorithm update? Sample client SEO dashboard showing the impact of Google’s March 2024 spam update using statistical analysis along with a business summary for clients to understand. Navigating the Complexity of SEO For years, small to medium business owners have grappled with the volatile nature of […]

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Klipfolio Dashboard

More Leads & Better Quality with PPC Advertising & SEO: A Klipfolio Success Story

Klipfolio Grows Leads & Cuts Costs with Polished PPC Advertising Organizations depend on “always on, always visible” Klipfolio dashboards to turn data from myriad sources into the right key indicators for monitoring their performance. And with lead generation almost exclusively inbound, Klipfolio depends on a search-optimized website and pay-per-click (PPC) advertising to fuel its growth.

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Gorgeous 3D motion graphics by Greyscalegorilla

More SaaS Subscribers in More Markets with PPC Advertising: A Greyscalegorilla Success Story

Demand in 3D: SaaS Subscriptions in Motion How can Greyscalegorilla parlay success with 3D motion graphics into 3 new markets? Among 3D motion artists who use the C4D toolset, Greyscalegorilla and its library of 4000+ assets is a household name. But the C4D market is a subset of a much larger population of artists using

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A Knak 4 Demand @ 10x ROI: A Digital Advertising Success Story

A knak 4 demand @ 10X ROI How do you generate demand for a solution that’s so innovative, nobody is looking for it yet? The geniuses at Knak created a better way for enterprise marketing teams to build landing pages and emails that clicks into existing martech stacks. Demand gen marketers and marketing operations pros

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Generating demand from a skeptical cybersecurity audience

Scaling Demand from Cybersecurity Skeptics: A Field Effect PPC Success Story

Scaling Cybersecurity Demand with Advertising Skeptics How do you convert an audience that tends not to trust any marketing? This is the challenge faced by Field Effect, a SaaS cybersecurity firm with an ideal solution for SMBs. Tougher still, they needed to solve the problem quickly to create demand and scale it up to hit

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Kinaxis Pillare page SEO example

$60,000 Annual Win for SEO: A Kinaxis Success Story

$60,000 Annual SEO Win — Supply Chain Management SaaS If your web team struggles to quantify the value of SEO for management, read on… Everyone prefers better Google ranks and more high-intent organic search traffic to less. Despite that, enterprise web teams can struggle to persuade the corner office to continue the necessary, ongoing diligence

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